← Back to case studies
Breastcancer.orgSystems-oriented AI product strategy

BCO AI Content Operations System

AI-assisted research-to-publication pipelines that preserve medical trust guardrails across drafts, newsletters, and specs.

Content operationsGuardrailsWorkflow automationHealthcare trust

Overview

BCO content production required translating clinical research into patient-facing outputs with strict trust standards. I built a suite of skills that draft articles, generate branded newsletters, and produce product specs — with guardrails embedded at the prompt architecture level.

Problem / Opportunity

What was broken (or missing), and why it mattered.

Manual, slow publishing chain

Writers had to interpret clinical language, apply voice, format across channels, and preserve review pathways — creating bottlenecks.

Consistency + accuracy risk

High volume plus strict requirements increases the risk of inconsistency without systematized enforcement.

Guardrails needed as first-class design

In healthcare, trust boundaries can’t be an afterthought — they must be encoded into workflows and outputs.

My role

Explicit ownership and responsibilities.

Designed and built the skill architecture + guardrail system.
  • Content workflow analysis
  • Skill architecture design
  • Prompt engineering with brand + medical guardrails
  • Multi-format output pipeline design
  • Product ideation system design
  • Feature specification workflow automation

Process / Approach

Where the strategy, structure, governance, and tradeoffs live.

Encoded trust constraints into production pipelines.
  1. 1) Drafting pipeline (research → article)

    Built a drafting skill converting clinical sources into structured patient-facing articles with voice and boundary enforcement.

  2. 2) Newsletter conversion (article → HTML)

    Created a transformation skill producing send-ready HTML emails aligned with brand layout and CTA patterns.

  3. 3) Product ideation grounding

    Designed ideation workflows constrained by user segments, strategic pillars, and organizational guardrails to prevent drift.

  4. 4) Specification automation

    Built PRD generation that includes guardrail notes, review pathways, sourcing expectations, and success metrics.

Strategic insights
Guardrails as architecture

Hard boundaries, sourcing transparency, and escalation documentation were enforced in the output structure — not left to memory.

Downstream handoff design

Outputs were formatted specifically for CMS upload, ESP import, and engineering review to reduce “last mile” manual work.

Visual systems diagrams

Placeholders for architecture maps, flows, governance models, and lifecycle diagrams.

Research-to-Publication Workflow Map
Research-to-Publication Workflow Map

Source intake → draft generation → review pathways → publish → newsletter distribution.

Guardrail Enforcement Layers
Guardrail Enforcement Layers

Where constraints live: prompt boundaries, output schemas, sourcing links, escalation triggers.

Technology

Tools and systems involved.

  • Claude (Anthropic)
  • Claude Cowork
  • Prompt engineering with hard constraints
  • HTML email generation
  • Structured output design
  • Product specification frameworks
  • Healthcare trust standard encoding

Outcome / Impact

The organizational and product-level effect.

  • Reduced research-to-draft time from hours to minutes
  • Eliminated manual reformatting between article and email workflows
  • Created a replicable AI content pipeline preserving trust standards
  • Demonstrated domain-specific acceleration without compromising governance
  • Improved alignment of AI ideation with organizational constraints
Want the same systems thinking applied to your ops?

Start with an AI Ops audit to identify high-ROI workflows, governance needs, and a pragmatic 30/60/90-day plan.