← Back to case studies
Breastcancer.orgSystems-oriented AI product strategy

Side Effects Story Finder

AI-assisted retrieval and summarization that helps patients find relatable peer experiences fast — without feeling diagnostic.

Retrieval UXSummarizationInformation architectureTrust guardrails

Overview

Years of community discussions were difficult to navigate. I designed a symptom-and-treatment-based retrieval experience that surfaces relevant peer stories with summarized, digestible insights and explicit trust boundaries.

Problem / Opportunity

What was broken (or missing), and why it mattered.

Long-form content overload

Threads were valuable but hard to search and slow to skim.

Discovery friction

Users had to manually search large archives to find relevant stories.

Support vs advice

The product needed to emphasize relatability and reassurance, not recommendations.

My role

Explicit ownership and responsibilities.

Led discovery, retrieval strategy, UX definition, and product framing.
  • Product discovery
  • Search experience strategy
  • AI-assisted retrieval planning
  • UX definition + IA
  • Trust guardrails + language
  • Stakeholder communication

Process / Approach

Where the strategy, structure, governance, and tradeoffs live.

Designed a contextual retrieval system for peer support.
  1. 1) Friction mapping

    Identified key breakdowns in community discovery workflows and what “success” looked like for users under stress.

  2. 2) Structured retrieval interaction

    Defined flows for selecting symptoms and treatment context to improve relevance and reduce false matches.

  3. 3) Summarization workflow

    Planned AI summarization to condense long threads into digestible highlights and common themes.

  4. 4) Trust language + boundaries

    Developed language and guardrails to avoid diagnostic framing while promoting emotional support and connection.

Strategic insights
Relevance over recall

Optimized retrieval for contextual matching (symptom + treatment) rather than generic keyword search.

Visual systems diagrams

Placeholders for architecture maps, flows, governance models, and lifecycle diagrams.

Retrieval Architecture (Query → Retrieve → Summarize)
Retrieval Architecture (Query → Retrieve → Summarize)

A high-level RAG-style pipeline with trust guardrails and UI surfaces.

Technology

Tools and systems involved.

  • AI summarization workflows
  • Retrieval systems
  • Vector search concepts
  • Conversational search architecture
  • UX workflow design
  • Product documentation
  • Community content analysis
  • Figma

Outcome / Impact

The organizational and product-level effect.

  • Created a scalable framework for AI-assisted community retrieval
  • Reduced friction navigating large discussion archives
  • Improved accessibility of peer experiences within a trusted environment
  • Established a foundation for semantic search and storytelling products
Want the same systems thinking applied to your ops?

Start with an AI Ops audit to identify high-ROI workflows, governance needs, and a pragmatic 30/60/90-day plan.